Determinantes del rendimiento de la innovación de producto: ¿por qué algunas innovaciones son más exitosas que otras? / Determinants of Product Innovation Performance: Why Are Some Innovations More Successful than Others?

Rossana Montero, Carla Pennano, Luis Camilo Ortigueira-Sánchez

Resumen


Este artículo estudia la influencia de los factores determinantes del desempeño tales como factores estratégicos, factores de mercado, factores de desarrollo-proceso y factores organizativos sobre el desempeño de la innovación de productos y cómo esas relaciones pueden variar dependiendo del tipo de innovación -incremental o radical. Analiza las relaciones entre los factores estratégicos, factores de mercado, factores de desarrollo-proceso y factores organizativos que determinan el desempeño de innovación de producto para ambos tipos de innovación (radical e incremental), utilizando un Meta-Análisis previo incluido en la literatura para establecer qué dimensiones y componentes tienen más incidencia e importancia al medir la innovación del producto.

ABSTRAC

This paper examines what influence determining factors such as strategic factors, market forces factors, development and process factors, and organizational factors have on product innovation performance, and how the relations between them can change, depending on the type of innovation –whether incremental or radical. These relations are also examined for both types of innovation, by using a previous meta-analysis included in the literature to measure the most important and influential dimensions of product innovation performance –efficacy and efficiency.


Palabras clave


innovación, determinantes del rendimiento, desempeño de la innovación/ innovation, performance determinants, business innovation

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Referencias


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